By Hamza Waqar on February 26, 2024
2 minute read

In the rapidly evolving world of business, internal communication has become a cornerstone in ensuring smooth operations, achieving strategic goals, and maintaining a strong organizational culture. However, developing an efficient internal communication strategy can be an uphill task. This is where external experts set the stage: they bring novelty and exceptional expertise ensuring internal comms excellence. 

Why External Experts? 

The presence of external experts in handling internal communications brings a fresh perspective. With their diverse experience across various industries and businesses, they bring in new ideas and communication strategies that can highly benefit the organisation. 

Apart from innovation, the external experts can alleviate the burden of management. Instead of spending their time figuring out communication strategies, the management can allocate more time to their core responsibilities. A real-world example of this could be the case of when NASA brought in external comms experts to help manage their internal communications during the complex Mars Rover landing. The fresh perspective brought new ideas, reduced pressure on management, and resulted in effective, streamlined communication.  

Also, external experts can significantly reduce costs. Instead of hiring a full-time internal communications specialist, which can be a costly affair, using experts as and when needed can be highly cost-effective. 

Enhancing Internal Communication with Sparrow Connected's ICaaS 

Now imagine these advantages, not as temporary fixes, but as a sustained service. This is what Sparrow Connected provides with their Internal Communications as a Service (ICaaS). Bringing together strategy, service, platform, and analytics, ICaaS is an all-in-one solution that is affordable and effective. 

Sparrow Connected’s ICaaS combines top-notch professionals with an award-winning platform assisting organizations to create and deliver effective internal communications at half the cost and stress of doing it in-house. It's a fine example of how real-world companies are leveraging external expertise to ensure excellence in their internal communications.  

Not only this, Sparrow Connected's ICaaS is also sensitive to your time and needs, functioning as your very own personal communication assistant. The service works in harmony with your business vision and priorities, creating and distributing resonating content, ensuring maximum engagement. 

Why Choose ICaaS? 

With Sparrow Connected's ICaaS, the risks that come with managing internal communications are mitigated, creating space for business leaders to focus on their core business. As per Towers Watson, companies with highly effective communication have a 47% higher total return to shareholders. The service ensures that the positive ripple effect of effective communication is felt across all tiers in your organization. 

Through ICaaS, Sparrow Connected aims to be the bridge between your management and your employees, enhancing the culture of communication and boosting overall productivity. 

To see how Sparrow Connected's ICaaS can enhance your organization’s internal communications excellence, book a free consultation meeting today. 

 

What’s Next: 

ICaaS (Internal Communication as a Service)

Effective internal communication is critical for a thriving and successful organization, but bringing on the right professionals and platform to create and deliver your communications can be costly and time-consuming.

Together, our top-notch internal communications professionals and award-winning omnichannel platform help organizations create and deliver effective internal communications for half the cost (and all the stress) of doing it in-house.

BLOG POST TAGS: employee engagement ICaaS internalcommunicationsasaservice Outsource Internal Communications Cost Saving Solutions

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